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You set up a Facebook page for your business. You post photos, share updates, and reply to the occasional message. It feels like your online presence is handled. For a lot of small business owners, that page is the entire digital footprint, and on the surface it seems like enough. Here is the hard truth.…

Somewhere in your town, a customer is looking for exactly what you sell. They are on their phone, they have their wallet ready, and they are deciding right now who to call, visit, or buy from. The only question that matters is whether they can find you. For a long time, small business owners treated…
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